Items Filed Under

Pop Culture

This is the alt text

Slow Down! And Four Other Ways to Make People Love Cyclists

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]As cycling becomes more mainstream, the image of cyclists is changing as well. We need to promote this new and better image.[/feature_box][/quote_right] Just as there are two Americas, there are two types of cyclists. First, there are the Cyclists with a capital “C,” clad in Lycra and obsessed with speed. These… Read more »

Film Festival Helps Build Roanoke Bike Culture

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]Partnering with arts and culture communities is a great way to increase awareness of transportation options.[/feature_box][/quote_right] RIDE Solutions in Roanoke, Virginia has a long history of working with the local arts and culture scene to reduce traffic in the region. We have worked with: the Roanoke Arts Commission on: an art… Read more »

A Playbook for Persuading People to Use Public Transportation

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]Narrative storytelling is one of many crucial tactics that public transportation advocates need to use often.[/feature_box][/quote_right] The art of persuasion was on display in two sessions at the end of the Center for Transportation Excellence conference in Grand Rapids, Michigan this week. When attempting to convince someone to try something new… Read more »

Peace and Love – Not Scare Mongering – Makes Better Bike-Ped-Car Messaging

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]The right kind of safety messaging can set a transit agency apart from the competition – and encourage active transportation.[/feature_box][/quote_right] Arlington hasn’t unveiled its new PAL marketing campaign yet, but Mobility Lab received a preview of it. Soon to show up on ART buses, in Arlington Metro stations, and in local… Read more »

London and Stockholm Boldly Reimagine Bicycle Commuting

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]As the viability of biking in cities increases, issues of congestion and safety will prompt larger thinking about how best to accommodate this mode of travel.[/feature_box][/quote_right] I recently compared two approaches to accommodating bicyclists and pedestrians in cities: separation (through protected bike lanes) and integration (through the modern woonerf). How are… Read more »

Millennials and City Dwellers Have Nearly Identical Transportation Preferences

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]Urbanites and Millennials are captive audiences when it comes to the offering of multiple transportation options.[/feature_box][/quote_right] If you were born after 1980, you’re a Millennial. But if you live in an urban area, you probably think like one, regardless of your age. That is the takeaway from the fifth annual survey… Read more »

RYDE Helps Music Festivals Reduce Traffic with Crowd Sourcing

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]Partnering with large events on sustainable transportation can make the experience more enjoyable for everybody.[/feature_box][/quote_right] Music festivals are social events, so why not extend that experience to include a fun trip to and from the sites? RYDE, founded by Brian Allman and business partners Bob Aube and Paul Misso, sells individual… Read more »

For Earth Day, Accountability for Transportation Agencies May Begin with Environmental Messages

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]Messages about how transportation initiatives can improve people’s lives and the environment are good ways for agencies to make the case for transportation-funding needs.[/feature_box][/quote_right] As Earth Day approaches on April 22, it’s worth considering how well state departments of transportation talk about their environmental responsibilities. A new report by the American Association… Read more »

A Social-Media Playbook for Changing Commuting Behaviors

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]Social media is an increasingly powerful tool to improve messaging about the values of public transportation.[/feature_box][/quote_right] Can social media be used to change a person’s commuting behavior or the way we design cities and transportation systems? There’s growing research to show how behaviors are influenced by networks, and specifically how social media… Read more »

Tech “Hacks” Help Create Critical Mass for Bicycling

[quote_right][feature_box title=”TDM TAKEAWAY” title_color=”fff” header_color=”369″]Making bicycling fun and relevant in a tech-driven world takes creative innovation.[/feature_box][/quote_right] The bicycle was created in the 1800s, but technology is keeping it relevant with “hacks” – or solutions – designed to get more people to use bike helmets, count ridership better, and reduce the obstacles keeping people from biking…. Read more »