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Slow Down! And Four Other Ways to Make People Love Cyclists

Just as there are two Americas, there are two types of cyclists. First, there are the Cyclists with a capital “C,” clad in Lycra and obsessed with speed. These cyclists probably spent upwards of $1,000 on a bike, are often male, and everything about them signals that cycling is not for mere mortals. These adrenaline… Read more »

Film Festival Helps Build Roanoke Bike Culture

RIDE Solutions in Roanoke, Virginia has a long history of working with the local arts and culture scene to reduce traffic in the region. We have worked with: the Roanoke Arts Commission on: an art bike rack, a bicycle-based tour of public art installations, and a program called Art by Bus the independent Roanoke Arts… Read more »

A Playbook for Persuading People to Use Public Transportation

The art of persuasion was on display in two sessions at the end of the Center for Transportation Excellence conference in Grand Rapids, Michigan this week. When attempting to convince someone to try something new – such as transportation alternatives to driving – arguing facts simply won’t work and usually makes the situation worse, according… Read more »

Peace and Love – Not Scare Mongering – Makes Better Bike-Ped-Car Messaging

Arlington hasn’t unveiled its new PAL marketing campaign yet, but Mobility Lab received a preview of it. Soon to show up on ART buses, in Arlington Metro stations, and in local newspapers, the new series of ads are colorful and friendly in their gentle and light-hearted admonition for drivers, pedestrians, and cyclists to show each… Read more »

London and Stockholm Boldly Reimagine Bicycle Commuting

I recently compared two approaches to accommodating bicyclists and pedestrians in cities: separation (through protected bike lanes) and integration (through the modern woonerf). How are some of these approaches working in London, England and Stockholm, Sweden? London’s Possibilities I came across three different schemes either being considered or built to accommodate the growing number of… Read more »

Millennials and City Dwellers Have Nearly Identical Transportation Preferences

If you were born after 1980, you’re a Millennial. But if you live in an urban area, you probably think like one, regardless of your age. That is the takeaway from the fifth annual survey of Millennials from Zipcar. Released this month, Zipcar’s report confirms something many of us have expected for quite a while:… Read more »

RYDE Helps Music Festivals Reduce Traffic with Crowd Sourcing

Music festivals are social events, so why not extend that experience to include a fun trip to and from the sites? RYDE, founded by Brian Allman and business partners Bob Aube and Paul Misso, sells individual seats on large luxury buses for a fee much lower than the prohibitive cost of renting a whole bus…. Read more »

For Earth Day, Accountability for Transportation Agencies May Begin with Environmental Messages

As Earth Day approaches on April 22, it’s worth considering how well state departments of transportation talk about their environmental responsibilities. A new report by the American Association of State Highway and Transportation Officials (AASHTO) Center for Excellence in the Environment, Benefits of Transportation: Telling America’s Transportation and Environment Story (full disclosure: I work for AASHTO… Read more »

A Social-Media Playbook for Changing Commuting Behaviors

Can social media be used to change a person’s commuting behavior or the way we design cities and transportation systems? There’s growing research to show how behaviors are influenced by networks, and specifically how social media can cause behavior changes that benefit society (such as decreasing energy consumption). The same principles, done correctly, could no doubt… Read more »

Tech “Hacks” Help Create Critical Mass for Bicycling

The bicycle was created in the 1800s, but technology is keeping it relevant with “hacks” – or solutions – designed to get more people to use bike helmets, count ridership better, and reduce the obstacles keeping people from biking. These and other innovations were on display at the latest Transportation Techies event: Bike Hack Night… Read more »