Ford’s Super Bowl ad captures where mobility is headed

Besides a stunner of a Super Bowl between New England and Atlanta, there was a lot to like in between the snaps as well. Lady Gaga thrilled at halftime and cinematic TV commercials were unveiled left and right.

But in Mobility Lab’s space, Ford Motor Company really took the cake as the top ad. It debuted a humorous and touching spot that beautifully explained to its 111 million or so viewers where the company is headed: ridesharing, electric vehicles, bikeshare, and driverless cars.

Check it out here:

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